DOOH Marketing
DOOH Advertising in Colorado Springs, CO
Nielsen DMA #87 (Colorado Springs-Pueblo) · 388,730 TV homes. A live 30-mile plan around downtown Colorado Springs carries 1,404 active digital screens delivering 397M monthly impressions across the Pikes Peak region.
New to Out-of-Home?
DOOH Marketing Platform: Plan, Buy & Measure Digital Out-of-Home Campaigns
Billboards on the highway. A screen above the pump at the gas station. Another one running in a waiting room, or over the bar at happy hour. Digital out-of-home (DOOH) puts your ad on the screens people already walk, drive, and stand in front of every day — no app to close, no tab to skip, no mute button.
Goldfish Ads makes it easy: plan, buy, and measure DOOH across 100+ US markets and 35+ venue types, and launch in under 24 hours instead of the weeks traditional out-of-home takes. Run it yourself in the self-serve platform or hand it to our team to plan and manage for you — either way you get fast, precise activation across every market, publisher, and inventory source, with built-in measurement so you can prove what your spend delivered.
Plan
Search real inventory by market, venue type, and audience, then build a media plan in seconds.
Buy
Activate programmatically across every screen — run it yourself or let our team manage it, with no insertion-order back-and-forth.
Measure
Foot-traffic attribution, website lift, and brand studies close the loop on every campaign.
This page zooms that platform into one market — here's exactly what's bookable in Colorado Springs right now.
Why Colorado Springs Matters
Few U.S. metros run this close to the federal government. Fort Carson's 137,000-acre Army post anchors the south side of the city[6], the U.S. Air Force Academy trains 4,094 cadets on a campus just north of downtown[7], and Peterson Space Force Base hosts the headquarters of NORAD and U.S. Northern Command a few miles east[21] — a defense and aerospace footprint that touches a large share of the local workforce, directly or through the contractors that support it.
The civilian economy has its own anchors: Ent Credit Union and Focus on the Family are both headquartered here[8][9], and the city's tourism draw is real money on the table too — Garden of the Gods alone pulls more than two million visitors a year, making it the city's most-visited park[12], while the U.S. Olympic & Paralympic Training Center has been the USOPC's home base since 1978[13]. Two events reshape reach on the calendar: the Colorado Springs Labor Day Lift Off, the largest and longest continuously running hot air balloon festival in the Rocky Mountain region and the state of Colorado[10], and the Pikes Peak International Hill Climb, a motor race run up the mountain's 19-mile highway every year since 1916[11].
Getting around still means driving: 70% of workers commute alone by car, with 17.6% working from home and a mean commute of just 22.7 minutes[5] — a population of 478,961 in the city proper and 755,105 across the two-county metro[3][4] spread wide enough that gas-station, grocery, and roadside screens along the daily commute get seen on repeat.
Live Screen Map
Every dot is a bookable digital screen in the live 30-mile Colorado Springs plan[1]. Pan, zoom, and click any marker for venue type and impressions, or use the filter to isolate a single format. Pulled directly from the Goldfish API — no static screenshot.
See the Actual Boards
Real Google Street View of the roadside bulletins in the Colorado Springs plan[1] — the same corners you drive past on I-25, US-24, and CO-115. Drag inside any panel to look around the intersection. Imagery is Google Street View; screens are live and bookable.
Inventory by Venue Type
Pulled live from the saved 30-mile Colorado Springs plan on 2026-07-05[1], with every screen counted once. The plan carries 1,404 active digital screens delivering 397,397,585 monthly impressions across the metro.
| Venue Type | Screens | Monthly Impressions |
|---|---|---|
| Grocery | 193 | 127,764,650 |
| Casual Dining | 144 | 111,606,581 |
| Doctor Offices | 160 | 15,039,523 |
| Bars | 152 | 17,066,158 |
| Apartment Buildings | 137 | 22,161,815 |
| Rideshare / Taxi TV | 104 | 1,353,181 |
| Gas Stations | 97 | 4,562,353 |
| Sports Venues | 90 | 8,656,647 |
| Movie Theaters | 67 | 31,533,621 |
| Convenience Stores | 58 | 4,337,150 |
| Office Buildings | 58 | 9,383,977 |
| Digital Billboards | 24 | 8,047,583 |
| Gyms | 23 | 3,088,328 |
| QSR | 18 | 1,943,620 |
| Hotels | 16 | 1,114,333 |
| Malls | 14 | 11,798,954 |
| Recreational | 11 | 10,000,443 |
| Other venue types | 38 | 7,938,668 |
| Total | 1,404 | 397,397,585 |
Venue types are mutually exclusive and sum to the plan total. Figures reflect the 30-mile radius around downtown Colorado Springs within the 388,730-home Colorado Springs-Pueblo DMA.
Colorado Springs Billboard Sizes & Creative Formats
These are the actual screen sizes running in the live Colorado Springs plan[1], counted as unique screens. You don't build a file per screen — you build one creative per aspect ratio and export it to each resolution. The market is overwhelmingly 16:9 landscape, with a meaningful block of 9:16 portrait for gas-pump, elevator, and lobby screens.
| Resolution (px) | Aspect | Orientation | Screens |
|---|---|---|---|
| 1920×1080 | 16:9 | Landscape | 1,064 |
| 1080×1920 | 9:16 | Portrait | 130 |
| 720×1280 | 9:16 | Portrait | 56 |
| 728×90 | 364:45 | Landscape (banner strip) | 33 |
| 1400×400 | 7:2 | Landscape (spectacular) | 11 |
| 840×400 | 21:10 | Landscape | 11 |
1,169 screens
Accept full-motion video (typically 10 or 15 seconds, silent).
1,203 screens
Accept a static image — a single high-res JPG or PNG runs everywhere.
603 screens
Support audio, concentrated in gas-station and point-of-care venues.
Listed formats cover 1,305 of the plan's 1,404 screens (1,319 carry a slot dimension at all). Ship a 16:9 and a 9:16 master and you cover nearly the entire market.
How Much Does DOOH Cost in Colorado Springs?
You don't need a rate card or a six-figure budget to run out-of-home in Colorado Springs. Campaigns start for as little as $50 a day with no long-term commitment — launch, pause, and adjust whenever you want.
Every screen in the plan is sold at one flat, transparent CPM (cost per thousand impressions) — the same rate whether your message runs on a grocery-aisle screen, a gas-pump display, a doctor's-office waiting room, or a bar TV. You're never charged extra for "better" inventory; a bigger budget simply earns more impressions across the metro. Scale up or down, market by market, anytime.
Start at $50/day
Enough to put a real message on Colorado Springs screens — test the market before you scale.
No commitment
No annual contract, no minimum term. Run a single week or run all year.
One flat CPM
Every venue type priced the same — your budget buys impressions, not access tiers.
Ready to put your brand on Colorado Springs screens?
Live on Colorado Springs screens in under 24 hours. Run it yourself or let our team handle it. No rate card, no long-term commitment.
Screens Near the Places You Know
The same 1,404 screens, zoomed in on the Colorado Springs landmarks you actually drive past. Each map shows the bookable digital screens within 1.5 miles of the spot[1] — Garden of the Gods, the Olympic & Paralympic Museum downtown, the Air Force Academy, Old Colorado City, the Broadmoor district, and Weidner Field.
Couldn't load the per-store maps. Try refreshing.
Target Screens Along Any Route, Not Just a Radius
Most out-of-home tools stop at a radius or a market boundary. Goldfish plans along the actual roads people drive. Hand us a route — a daily commute, a highway, a store-to-store delivery corridor — and we trace it with the Mapbox routing engine[20], then geofence every bookable screen within reach of that path: the digital billboards, gas-pump screens, grocery and convenience stores, and bars a driver actually passes end to end.
Here are three of Colorado Springs's major arteries. Pick one to see the screens hugging it and the venue mix along the whole corridor — every dot is a live, bookable screen from the same 30-mile plan[1].
0 bookable screens sit within 0.75 miles of I-25 North-South Spine (Monument, CO → Fountain, CO, 34.5 route miles). The mix along this corridor:
Corridor screens are filtered live from the 30-mile Colorado Springs plan [1] against Mapbox driving geometry [20], counting each screen within the listed buffer of the route.
Screen Formats Active in Colorado Springs
Real photos of the screen formats running in the Colorado Springs plan[1], ranked by how many screens of each are bookable here. Each format is matched to the venue types actually booking in the market — representative venue photography, not location-specific shots.
Neighborhoods & Trade Areas
Old Colorado City[17]
Founded during the 1859 Pikes Peak Gold Rush as its own town, then annexed into Colorado Springs in 1917 — its Colorado Avenue commercial strip is a National Register historic district of 27 restored Victorian storefronts now packed with galleries, restaurants, and specialty shops.
Old North End Historic District[18]
A National Register district of 1885-1965 homes built during the Cripple Creek gold-mining boom, just north of Colorado College — dense, walkable, and residential, with steady office-lobby and apartment-screen traffic year-round.
Manitou Springs[19]
An independently incorporated mountain town at the foot of Pikes Peak with one of the nation's largest National Historic Districts — the primary gateway for visitors headed up the mountain, which spikes foot traffic through its shops and cafes every summer weekend.
The Broadmoor district[16]
The neighborhood built around the five-star Broadmoor resort at the base of Cheyenne Mountain — a high-income trade area southwest of downtown that anchors lifestyle, dining, and luxury-adjacent messaging.
Suggested Campaigns for This Market
Grocery / CPG drive-to-store
Grocery and casual-dining screens across the AM and PM commute — the two largest venue categories in this plan, concentrated along the I-25 spine that most of the metro drives every day.
Build this plan →
Military & healthcare workforce reach
Doctor-office, office-building, and apartment-lobby screens geofenced around Fort Carson, Peterson Space Force Base, and the U.S. Air Force Academy commute corridors — a market where defense and its civilian contractors anchor a large share of local employment.
Build this plan →
Tourism & event surround
Bar and casual-dining screens downtown plus roadside bulletins along US-24 toward Manitou Springs and Pikes Peak, timed to the Labor Day Lift Off and Pikes Peak Hill Climb weekends.
Build this plan →
Sports & Entertainment Footprints
What DOOH Delivers
Results from real DOOH campaigns run on the same venue types and audience tactics you can book in Colorado Springs. Different brands and markets — same platform, same playbook.
9.9x
Foot Traffic Lift
Foot Traffic — Apparel Retailer
Read case study →
$36.83
Return on Ad Spend
Healthcare — OTC Medication
Read case study →
+73%
Awareness Lift
Brand Awareness — Alcohol Brand
Read case study →
Frequently Asked Questions About Colorado Springs DOOH
What is DOOH advertising?
Digital out-of-home (DOOH) is advertising on the digital screens you pass in the real world — grocery-aisle screens, gas-pump screens, doctor's-office waiting rooms, gyms, bars, and roadside digital billboards. It's a format viewers cannot skip, block, or mute, and it reaches people while they're already out in the city.
How much does DOOH advertising cost in Colorado Springs?
Colorado Springs DOOH campaigns start for as little as $50 a day with no long-term commitment. Every screen is sold at one flat, transparent CPM (cost per thousand impressions) — the same rate across every venue type — so a larger budget simply earns more impressions across the metro rather than access to different inventory.
What types of screens can I book in Colorado Springs?
The live 30-mile Colorado Springs plan carries 1,404 active digital screens across venue types including grocery, casual dining, doctor's offices, bars, apartment-building lobbies, gas stations, and sports venues.
How many people can a Colorado Springs DOOH campaign reach?
The current Colorado Springs plan delivers roughly 397 million monthly impressions across the Pikes Peak region, which sits in Nielsen DMA #87 (Colorado Springs-Pueblo) with 388,730 TV homes.
How fast can a Colorado Springs DOOH campaign launch?
Campaigns launch in under 24 hours — plan, buy, and go live the same day, instead of the weeks that traditional out-of-home buying takes. Run it yourself in the Goldfish Ads platform, or have our team plan and manage it for you.
Nearby Colorado Markets
Plan a Colorado Springs Campaign
Sources
- [1] Goldfish DOOH Planning API — live saved plan (code gTLhp9Glqb8), 30-mile radius around downtown Colorado Springs (lat/lng points targeting), de-duplicated so each screen is counted once, resold programmatic inventory excluded, pulled 2026-07-05
- [2] ustvdb.com — Colorado Springs-Pueblo, CO media market (2024-25 Nielsen season: 87th-biggest U.S. media market, 388,730 TV households)
- [3] Wikipedia — Colorado Springs, Colorado (2020 U.S. Census population 478,961)
- [4] Wikipedia — Colorado Springs metropolitan area (2020 U.S. Census population 755,105; El Paso and Teller counties; 79th-most-populous MSA in the United States)
- [5] Data USA — Colorado Springs, CO (U.S. Census ACS commute data: 70% drove alone, 17.6% worked at home, 8.66% carpooled, 22.7-minute mean commute)
- [6] Wikipedia — Fort Carson (137,000-acre U.S. Army post; home of the 4th Infantry Division and 10th Special Forces Group)
- [7] Wikipedia — United States Air Force Academy (4,094 cadets in 2024; 18,455-acre campus immediately north of Colorado Springs)
- [8] Wikipedia — Ent Credit Union (headquartered in Colorado Springs; more than $9 billion in assets; more than 470,000 members; 52 service centers)
- [9] Wikipedia — Focus on the Family (headquartered at 8605 Explorer Dr., Colorado Springs, Colorado)
- [10] Wikipedia — Colorado Balloon Classic / Colorado Springs Labor Day Lift Off ("the largest and the longest continuously running hot air balloon festival in the Rocky Mountain region as well as the state of Colorado"; held every Labor Day weekend since 1977)
- [11] Wikipedia — Pikes Peak (Pikes Peak International Hill Climb, a motor race "famous worldwide" held since 1916 on the 19-mile Pikes Peak Highway)
- [12] Wikipedia — Garden of the Gods (1,341.3-acre park; "more than two million visitors a year, making it the city's most visited park")
- [13] Wikipedia — United States Olympic Training Center (Colorado Springs campus has been the home of the U.S. Olympic & Paralympic Committee since 1978)
- [14] U.S. Olympic & Paralympic Committee — Colorado Springs Training Center (an average of 15,000 athletes trained each year)
- [15] Wikipedia — Weidner Field (8,000-seat downtown soccer-specific stadium, opened April 2021; home of Colorado Springs Switchbacks FC, USL Championship)
- [16] Wikipedia — The Broadmoor (5-star resort hotel opened 1918; Forbes 5-star ranking for 54 consecutive years; owned by The Anschutz Corporation since 2011)
- [17] Wikipedia — Old Colorado City (founded during the Pikes Peak Gold Rush of 1859; annexed by Colorado Springs in 1917; National Register historic commercial district, added 1982, of 27 Victorian-era properties along Colorado Avenue)
- [18] Wikipedia — Old North End Historic District (Colorado Springs, Colorado) (National Register of Historic Places, 1982; homes built 1885-1965 for middle- and upper-class residents during the Cripple Creek gold-mining boom)
- [19] Wikipedia — Manitou Springs, Colorado (established 1872 as a scenic health resort; one of the nation's largest National Historic Districts; primary gateway town to Pikes Peak)
- [20] Mapbox Directions API — driving route geometry for the I-25, US-24, and CO-115 corridors, pulled 2026-07-05
- [21] Wikipedia — Peterson Space Force Base (home to the headquarters of North American Aerospace Defense Command (NORAD) and U.S. Northern Command)
Get Your Ad on Colorado Springs Screens
Every screen in the Colorado Springs market, one place to launch it. Run it yourself or let our team handle it — live in under 24 hours.
Get Your Ad on Colorado Springs Screens