DOOH Marketing
Directory DOOH Advertising
Interactive digital directory kiosks in office buildings, malls, and large venues. 15–60 second interactions. Users actively engage with the screen — creating deeper brand exposure during the interaction.
Who You Reach
Building visitors and tenants actively seeking wayfinding information
Best Verticals
Format & Specs
Interactive digital directory kiosk, typically portrait
Dwell time: 15–60 seconds per interaction
Why This Venue
Directory screens are the only DOOH format where the viewer is actively interacting with the screen. This creates attention quality that passive screens can't match — the user chose to engage.
Strategic Insight
Directory screen users are actively seeking information — they're in a discovery mindset. Restaurants, services, and retail near the building benefit from this intent-driven context.
Screens in the Wild
Directory DOOH Screens
Sample directory inventory from publishers active across the network.
Top Markets for Directory DOOH
Industries That Buy Directory
Related on the Goldfish Taxonomy
Continue Down the Path-to-Purchase
Residential · OpenOOH 1101
Adjacent venues
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