New York, NY DMA
Programmatic Airports Digital Ads in New York, NY
Instantly access premium airports screens with real-time POI radius geofencing, custom audience overlays, and fast activation.
223
Total local screens available
763M impressions
Estimated monthly reach
60 minutes or more inside the terminal
Average dwell time
Screen counts and monthly impressions from the Goldfish Ads supply graph, August 2026, for the New York, NY DMA. Availability moves with flight dates.
How we narrow New York airports inventory
Targeting layers
POI radius
Draw a radius around store addresses, competitor locations or any POI list and keep only the screens inside it.
Geofencing
Cut the market by DMA, city, ZIP, county or a custom drawn polygon before a single screen is bought.
Dayparting
Restrict delivery to the hours the venue is actually busy, by day of week, in the buyer's local time.
Schematic only. It shows how each filter narrows a market, not the actual positions of New York screens. Exact addresses, formats and availability ship with the screen list.
Airports specs and DSP capabilities
| Attribute | Detail |
|---|---|
| Resolutions | 1920x1080 and 3840x2160, plus non-standard large-format canvases per terminal |
| Aspect ratios | 16:9, 9:16 and wide custom ratios |
| Audio | Muted |
| Creative formats | Static JPG/PNG and 10s or 15s MP4, spec sheet issued per terminal |
| DSP activation | The Trade Desk, DV360, Yahoo DSP and Xandr via curated Deal ID, or fully managed service |
| Supply routing | Normalized across Vistar, VIOOH, Hivestack and direct publisher feeds |
| Measurement | Foot-traffic lift studies, brand lift studies, exposed-versus-control panels and screen-level delivery reporting |
Planning airports in New York
Terminals, gate holdrooms, baggage claim and rideshare pickup across the New York, NY metro. Useful when the target is defined by travel behaviour rather than home address. Dense, transit-first and screen-saturated. Neighbourhood-level targeting matters more here than city-level buying.
Who is in front of the screen: Business and leisure travellers, skewing higher income. Formats in market: Large-format concourse displays, gate screens and baggage-claim boards.
Measured result
B2B — HR Solutions
+64%
Consumer Familiarity Lift
13
Media Owner Networks Used
8 weeks
Campaign Duration
Venue types in the buy: Billboards, Bus Shelters, Office Buildings.
Read the full case study →Airports in other metros
Other venue types in New York
Request a New York airports screen list
Addresses, formats and live availability for your flight dates.