New York, NY DMA
Programmatic Airports Digital Ads in New York, NY
Instantly access premium airports screens with real-time POI radius geofencing, custom audience overlays, and fast activation.
206
Bookable ad units on this supply
771M impressions
Available impressions / 4 weeks
9
Publisher networks
Screen counts and monthly impressions from the Goldfish Ads supply graph, August 2026, for the New York, NY DMA. Availability moves with flight dates.
Live airports inventory in New York
206 bookable ad units across 9 publisher networks in the New York, NY market, with 771.1M publisher-reported impressions available over four weeks. Buy centroid 40.70623, -74.02936 with a 14-mile working radius. Supply-graph export dated 2026-08-31.
Publisher networks
- Reach TV — 103 units
- Vibenomics — 37 units
- Clear Channel Outdoor — 30 units
- Atmosphere — 22 units
- Rockbot — 6 units
- Kinective Media by United Airlines — 4 units
Largest operators in this market
- JFK — 21 units
- EWR Newark Liberty International Airport Wanderlust Terminal C Concourse 1 — 9 units
- LGA — 8 units
- Newark — 6 units
- EWR — 6 units
- EWR Newark Liberty International Airport Oeno Oasis Terminal C Concourse 1 — 6 units
Counties covered
- Queens County — 87 units
- Essex County — 86 units
- Union County — 25 units
- Bergen County — 6 units
- Morris County — 2 units
Highest-delivering airports screens on the plan today
| Venue | City | County | Coordinates | Impressions / 4 wks |
|---|---|---|---|---|
| JFK - 4 Baggage ClaimClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.6446, -73.7797 | 39,108,096 |
| JFK - 5 Baggage ClaimClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.6446, -73.7797 | 39,108,096 |
| JFK - T6 - Baggage ClaimClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.6472, -73.77943 | 39,108,096 |
| Newark - Terminal A - Baggage ClaimClear Channel Outdoor | Newark, New Jersey 07114 | Union County | 40.68488, -74.18803 | 30,739,044 |
| Newark- Terminal C - SecurityClear Channel Outdoor | Newark, New Jersey 07114 | Essex County | 40.69494, -74.17646 | 30,739,044 |
| EWR - C Baggage ClaimClear Channel Outdoor | Newark, New Jersey 07114 | Essex County | 40.70387, -74.17607 | 30,730,751 |
| JFK - Terminal 4 - ConcourseClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.6446, -73.7797 | 28,823,039 |
| JFK - Terminal 7 - Ticketing and ConcourseClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.64924, -73.78312 | 28,814,744 |
| JFK - Terminal 8 - ConcourseClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.64813, -73.79089 | 28,814,744 |
| JFK - Terminal 5 - ConcourseClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.64604, -73.77505 | 28,814,744 |
| JFK - Terminal 1 - Pre security, Concourse and Baggage claimClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.64236, -73.79143 | 28,814,744 |
| JFK - Terminal 7 - ConcourseClear Channel Outdoor | Jamaica, New York 11430 | Queens County | 40.64509, -73.78686 | 28,814,744 |
Export CPM on this supply: $18.00 floor, $18.00 median. Screen availability moves with flight dates.
How we narrow New York airports inventory
Targeting layers
POI radius
Draw a radius around store addresses, competitor locations or any POI list and keep only the screens inside it.
Geofencing
Cut the market by DMA, city, ZIP, county or a custom drawn polygon before a single screen is bought.
Dayparting
Restrict delivery to the hours the venue is actually busy, by day of week, in the buyer's local time.
Schematic only. It shows how each filter narrows a market, not the actual positions of New York screens. Exact addresses, formats and availability ship with the screen list.
Airports specs and DSP capabilities
| Attribute | Detail |
|---|---|
| Resolutions | 1920x1080 and 3840x2160, plus non-standard large-format canvases per terminal |
| Aspect ratios | 16:9, 9:16 and wide custom ratios |
| Audio | Muted |
| Creative formats | Static JPG/PNG and 10s or 15s MP4, spec sheet issued per terminal |
| DSP activation | The Trade Desk, DV360, Yahoo DSP and Xandr via curated Deal ID, or fully managed service |
| Supply routing | Normalized across Vistar, VIOOH, Hivestack and direct publisher feeds |
| Measurement | Foot-traffic lift studies, brand lift studies, exposed-versus-control panels and screen-level delivery reporting |
Planning airports in New York
Terminals, gate holdrooms, baggage claim and rideshare pickup across the New York, NY metro. Useful when the target is defined by travel behaviour rather than home address. Dense, transit-first and screen-saturated. Neighbourhood-level targeting matters more here than city-level buying.
Who is in front of the screen: Business and leisure travellers, skewing higher income. Formats in market: Large-format concourse displays, gate screens and baggage-claim boards.
Measured result
B2B — HR Solutions
+64%
Consumer Familiarity Lift
13
Media Owner Networks Used
8 weeks
Campaign Duration
Venue types in the buy: Billboards, Bus Shelters, Office Buildings.
Read the full case study →Airports in other metros
Other venue types in New York
Request a New York airports screen list
Addresses, formats and live availability for your flight dates.