Colleges and Universities (Digital Out of Home - DOOH - Venue Type #8 out of 36)
Screens on college campuses are placed in high-traffic areas like student unions and libraries to connect with students and staff through targeted educational and promotional content.
Top Audiences
Students: The primary audience, including undergraduates and postgraduates, who are on campus for classes, social activities, study sessions, and campus events.
Faculty and Staff: Employees of the institution, from professors to administrative staff, who are regularly present on campus for work and academic functions.
Visitors and Prospective Students: Individuals who visit the campus for tours, events, orientation programs, and those considering attending the institution in the future.
Sample Placements
Adspecs
Video Ads: :15 or :30 seconds duration
Static Image Ads: 1080x1920 (9:16), 1920x1080 (16:9), 1280x960 (4:3)
Coverage
National
Target by State, DMA, County, Zip, Custom Geofences
Key Benefits for College and University Advertising
Targeted Demographics: Connect directly with students, faculty, and staff in a focused, academic environment.
High-Dwell Time: College campuses offer opportunities for prolonged exposure to your brand through strategic ad placement.
Dynamic Messaging: Utilize digital out-of-home (DOOH) advertising to deliver engaging, real-time campaigns.
Community Engagement: Reach a close-knit audience that values brands supporting educational and campus life initiatives.
Versatile Placements: Ads can be displayed in high-traffic areas like student centers, dining halls, and libraries.
Enhanced Campaign Strategy: College ads complement other channels to boost brand awareness among younger audiences.
Why College and University Advertising is Perfect for Your Media Campaign
College and university advertising is a valuable addition to any media campaign, providing direct access to a vibrant and tech-savvy audience. These academic environments allow brands to connect with students, faculty, and staff during their daily routines, creating lasting impressions. By leveraging digital out-of-home (DOOH) advertising, campus displays deliver dynamic and visually engaging content in high-traffic areas like student centers and walkways. Perfect for fostering brand awareness and loyalty among younger demographics, college advertising offers unique opportunities to align with educational values and campus life. Its strategic placements and adaptability make it an essential tool for enhancing your advertising strategy.
Convenience Stores | Bars | Gyms | Gas Stations | Movie Theaters | Malls | Billboards
Colleges and Universities | Office Buildings | Hotels | Salons | Grocery | Bus Shelter | Doctor's Office
Sports Entertainment | Taxi and Rideshare Top | Urban Panels | Liquor Stores | Casual Dining | Subway
Train Stations | Buses | Taxi and Rideshare TV | Airports | Pharmacies | Dispensaries | DMVs | 7-Eleven
Spectaculars | Stadiums | Directory | Cafe | Bus Side | FBO | EV Charging Stations | Trucks