Doctor's Office (Digital Out of Home - DOOH - Venue Type #14 out of 36)
Screens in doctor's offices are often placed in waiting rooms, reception areas, and consultation rooms, providing healthcare information and advertising to patients.
Top Audiences
Patients Seeking Care: Individuals visiting for routine check-ups, treatment of illnesses, or management of chronic conditions.
Health-Conscious Individuals: People focused on preventive health measures, wellness check-ups, and vaccinations.
Caregivers and Family Members: Those accompanying patients or seeking information on behalf of their loved ones.
Sample Placements
Adspecs
Video Ads: :15 or :30 seconds duration
Static Image Ads: 1080x1920 (9:16 orientation), 1920x1080 (16:9 orientation)
Coverage
National
Target by State, DMA, County, Zip, Custom Geofences
Key Benefits for Doctor’s Office Advertising
Captive Audience: Engage patients and visitors during waiting periods, ensuring focused attention on your message.
Health-Conscious Demographic: Connect with an audience actively seeking wellness solutions and medical information.
Dynamic Messaging: Utilize digital out-of-home (DOOH) advertising to deliver tailored, real-time content.
Trustworthy Environment: Build credibility by aligning your brand with trusted healthcare professionals and settings.
Strategic Placement: Ads can be displayed in waiting rooms, exam rooms, or digital screens in lobbies.
Enhanced Campaign Strategy: Doctor’s office ads complement health-related products and services, boosting campaign effectiveness.
Why Doctor’s Office Advertising is Perfect for Your Media Campaign
Doctor’s office advertising is a strategic addition to any media campaign, offering access to a health-conscious and attentive audience in a trusted setting. These environments allow brands to connect with patients and visitors during moments of focus, creating meaningful impressions. By leveraging digital out-of-home (DOOH) advertising, doctor’s office displays deliver engaging and informative content tailored to wellness-focused individuals. Perfect for promoting health, wellness, or pharmaceutical products, these ads provide strategic placement in key areas like waiting rooms and lobbies. Their ability to resonate with a targeted demographic makes them an essential tool for enhancing your advertising strategy.
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