Salons (Digital Out of Home - DOOH - Venue Type #11 out of 36)
Screens in salons are typically placed on walls or at styling stations to be easily viewed by customers during their hair, nail, or beauty treatments.
Top Audiences
Beauty Enthusiasts: Individuals with a keen interest in personal grooming, beauty trends, and new styling techniques.
Regular Clients: A loyal customer base that schedules routine appointments for haircuts, coloring, nail services, and other treatments.
Special Occasion Customers: People seeking makeovers for events such as weddings, proms, parties, and professional photoshoots.
Sample Placements
Adspecs
Video Ads: :15 or :30 seconds durationÂ
Static Image Ads: 1080x1920 (9:16 orientation), 1920x1080 (16:9 orientation)
Coverage
National
Target by State, DMA, County, Zip, Custom Geofences
Key Benefits for Salon Advertising
Targeted Audience: Reach style-conscious, beauty-focused consumers during their self-care routines.
High-Dwell Time: Salons provide extended exposure as clients spend time waiting or receiving services.
Dynamic Messaging: Leverage digital out-of-home (DOOH) advertising to deliver visually appealing, engaging content.
Strategic Placement: Ads can be displayed in reception areas, styling stations, and waiting lounges.
Influence Purchase Decisions: Promote beauty, fashion, or wellness products at the point of interest.
Enhanced Campaign Strategy: Salon ads complement lifestyle brands and amplify campaigns targeting beauty and wellness audiences.
Why Salon Advertising is Perfect for Your Media Campaign
Salon advertising is an effective addition to any media campaign, offering access to a captive audience focused on beauty, wellness, and self-care. These environments allow brands to connect with style-conscious consumers during moments of relaxation and engagement. By leveraging digital out-of-home (DOOH) advertising, salon displays deliver dynamic and visually stunning content that aligns with the interests of salon-goers. Perfect for promoting beauty, fashion, or wellness products, salon ads create meaningful impressions in a premium, service-oriented setting. Their ability to integrate seamlessly with the self-care experience makes them an essential tool for any lifestyle-focused advertising strategy.
Convenience Stores | Bars | Gyms | Gas Stations | Movie Theaters | Malls | Billboards
Colleges and Universities | Office Buildings | Hotels | Salons | Grocery | Bus Shelter | Doctor's Office
Sports Entertainment | Taxi and Rideshare Top | Urban Panels | Liquor Stores | Casual Dining | Subway
Train Stations | Buses | Taxi and Rideshare TV | Airports | Pharmacies | Dispensaries | DMVs | 7-Eleven
Spectaculars | Stadiums | Directory | Cafe | Bus Side | FBO | EV Charging Stations | Trucks